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HomeTechCustomer interactions with Alexa increased 67% in 2020

Customer interactions with Alexa increased 67% in 2020


 Amazon India announced the 3rd anniversary of Alexa in India. In just three years, Alexa has grown to being the most loved voice service. Customers in India have adopted the use of voice and made it part of their daily lives asking Alexa to do everything from simple tasks to “shayari”!

On the 3rd year anniversary, Amazon will make Alexa affordable, more accessible for customers looking to welcome the voice service in their homes. Starting 12 midnight on February 15, for 24 hours sellers on will have blockbuster offers on best-selling Echo Devices, attractive smart home bundles and more. Customers can also shop from a curation of smart-home accessories from some of India’s biggest consumer electronic brands.

Also Read: Airtel Announces 5G Ready Network

Love Aaj Kal – Alexa became the darling of millions of customers

Alexa won the heart of users across generations. Many customers shared that their Echo device at home is enjoyed by all family members, from senior citizens to children. No wonder diverse music such as Shree Hanuman Chalisa, Shaitan Ka Saala, and Baby Shark are amongst the top five most requested songs.Every day was a day to be loved as customers said “Alexa, I love you” close to 19000 times a day, up 1200% from 2019. Alexa users spanned the corners of the country and came in equal numbers from metros like Delhi, Mumbai, Bangalore as well as smaller cities like Spiti, Bundi, and Gadchiroli. Customers from over 85% pin codes purchased Echo smart speakers in 2020.

Rajat Negi
Rajat Negi
Rajat Negi is the founder of Gizmo Tech and is an active blogger and social media influencer. Rajat has contributed to several articles for various publishers. He also works as a social media influencer for various popular brands. Rajat can be reached at [email protected]


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